“Knowledge without action is wastefulness and action without knowledge is foolishness.”
— Al-Ghazali
I still remember my first non fiction book was Hooked: How to Build Habit-Forming Products
This book changed how I look at marketing. It definitely helped shift my perspective, but it took days if not weeks to truly understand how to execute the frameworks from it.
With the new wave of AI, everyone is jumping in and sharing how it’s helping them in their day-to-day lives. As readers, we can also use AI to take action on what we learn. All we need to do is tell the AI: ‘Here’s the framework now help me execute it.’ With the right prompts, we can turn knowledge into action much faster.
Brands like Blinkist offer bite-sized book summaries so readers can digest content faster without reading the entire book. But they could go a step further by including AI prompts for each book — helping readers actually execute what they learn. That’s a huge gap in the market, especially with the rise of AI.
Creators, marketers, and all kinds of professionals are already using this technology if you’re not, you need to start.